11 December 2017
Taranaki engineering specialist Carac Group has beaten hundreds of other New Zealand companies to secure the Buy NZ Made Ultimate Hero Award for 2017 – confirming it as one of the most innovative and successful New Zealand Made companies in the country.
Each month over the past year, the Buy NZ Made Campaign has awarded monthly Hero status to 12 companies who have not only succeeded in doing a fantastic job promoting their NZ Made status but who have also excelled in other key commercial areas such as sustainability, employee satisfaction, innovation, domestic and international growth and diversification into new markets. All have stood out as outstanding New Zealand companies and represent the best of New Zealand Made business.
The 12 companies were voted on by the public over the month of November, with Carac Group securing the outright victory with remarkable results in taking its Kiwi-designed and engineered products to new markets all over the world, as well as domestically. Its innovative approach in designing ground-breaking trailer and towing products amongst other things was matched by an impressive ability to identify, define and exploit potential markets globally - something it has been doing with repeated success for the past three decades.
Of particular note was the remarkable story of its TrackGrip traction enhancer for vehicles which is now blazing a trail in the USA, Canada, UK and Australia as well as New Zealand and has massive further future potential.
“I am absolutely elated. We are so excited and I just didn’t believe it when we received the phone call," explained founder John Burling. "We have always been very proud of our NZ Made status and tell the world we are 100% Kiwi at every opportunity we can. It's especially rewarding to be recognised for our innovation, which we have always believed is a key ingredient for making any Kiwi company successful on the world stage."
As the Ultimate Hero, Carac will receive a trophy and certificate, artwork displaying their Ultimate Hero status and an advertorial in a magazine of their choice (from a selection of approved magazines) that includes information about their award, Buy NZ Made and other content of their choice.
Buy NZ Made announced 12 monthly winners during the past 12 months and will continue the initiative as a way to highlight and reward great New Zealand Made companies.